Cookies & Tracking Policy
How we use cookies and local storage to improve Free SEO Tools, serve ads, and protect your privacy.
Welcome to Free SEO Tools. This Cookies Policy explains how we use cookies, local storage, and similar technologies to keep our SEO analysis platform fast, user‑friendly, and free forever.
1. What Are Cookies?
Cookies are small text files stored in your browser when you visit a website. On Free SEO Tools, we use them primarily to understand how visitors interact with our tools (e.g., which keyword checkers are most popular) and to deliver non‑intrusive, relevant advertisements that support our free service.
2. How We Use Tracking Technologies
- Core Functionality: To remember your last‑used tool settings (e.g., selected filters, keyword difficulty thresholds) across sessions.
- Analytics: We use cookies to analyze which SEO tools (keyword generator, backlink checker, rank tracker, etc.) are used most often, allowing us to optimize performance and user experience.
- Advertising: To keep all SEO tools completely free, we display advertisements. Cookies help make these ads relevant and prevent ad fraud.
3. Inventory of Cookies
| Cookie Type | Provider | Primary Purpose | Duration |
|---|---|---|---|
| Analytics (_ga, _gid) | Google Analytics | Monitoring traffic volume and user geographic distribution. | 2 Years (_ga), 24 Hours (_gid) |
| AdSense (__gads) | Measuring ad performance and preventing ad fraud. | 13 Months | |
| Platform (Blogger) | Maintaining security and stability of the site hosting. | Session | |
| Local Storage – Tool Preferences | Free SEO Tools | Saving your last‑selected options (e.g., keyword difficulty mode, output preferences) – client‑side only. | Persistent (remains until cleared) |
Technical Privacy: Browser‑Side SEO Analysis (JavaScript & WebAssembly)
A cornerstone of Free SEO Tools is that all SEO analysis – keyword extraction, readability scoring, backlink checking, rank estimation, and grammar checks – occurs entirely inside your browser using JavaScript, WebAssembly, and local processing. Cookies and local storage are never used to store, transmit, or process your actual keywords, URLs, or content. Your data never leaves your device, guaranteeing unmatched privacy for your sensitive SEO data.
For tools that fetch external URLs (e.g., Page Speed Test, Broken Link Checker), we use public CORS proxies. Those proxies temporarily retrieve the HTML, but we do not log or store any data. The fetch is performed solely to analyze the page in your browser.
4. Third‑Party Advertising Disclosure
We partner with Google AdSense to serve advertisements. Google uses cookies to serve ads based on a user’s prior visits to our website or other websites. Google’s use of advertising cookies enables it and its partners to serve ads to you based on your visit to our site and/or other sites on the Internet. You may opt out of personalized advertising by visiting Google Ad Settings (adssettings.google.com).
We also use Google Analytics to understand anonymous usage patterns. No personally identifiable information is collected through these analytics.
5. Managing Your Cookies
You can manage or disable cookies through your browser settings. Please note that disabling essential functional cookies may affect certain preferences (e.g., saving your tool choices). However, all SEO analysis tools will continue to work perfectly, as they rely only on local in‑memory processing. To learn more about managing cookies, consult your browser's "Help" or "Privacy" section.
6. Data Security & Your Rights
Because we never store your keywords, URLs, or content on any server, the risk of data breach is zero. Cookies and local storage contain only non‑personal, aggregated information or UI preferences. As a global service, we respect your privacy rights under applicable laws (GDPR, CCPA, etc.). You have the right to clear your cookies and local storage at any time via your browser settings.
Corporate Identity & Contact
Free SEO Tools is a digital service initiative owned and operated by:
M/S. Swostik Disposable And Co.
Brahim Sahi, Gopalpur, Jagatsinghpur, Odisha – 754104, India
GSTIN: 21FQDPS2181G1ZY
For any questions regarding this Cookies Policy or our data practices, please contact us:
Email: admin@myseotools.in.net
Website: https://www.myseotools.in.net/
This policy is effective as of April 27, 2026. We may update it occasionally; any changes will be posted here.